by Drew Franklin | Aug 26, 2014 | Ideas, Marketing
The term user experience (UX) in the web dev/design world has many different assumptions. According to some of Birmingham’s most notable digital marketing minds – user experience is deeper than you may think.
Sean Brasher from Intermark, Will Sansbury from Daxko, Matt Landers from Platypi and Brian Cauble from Intermark talked about the idea of UX during the panel format discussion at a local tech event this past week. Each panel member gave a brief statement as to what they thought user experience represented. The common thread between all of the panel members was user observation. (more…)
by Drew Franklin | Jul 25, 2014 | Ideas
Millions of people are watching video online, especially as a means to better understand products and services. You know you need a landing page; maybe you even want to run some A/B tests. If you’re asking yourself “when will a video help my landing page?”, here are some questions you can ask yourself. (more…)
by Drew Franklin | Jul 21, 2014 | Marketing
The Rise Of Visual Content Marketing Linkedin by Video Igniter
Video content from Video Igniter blog. This video is helpful to explain the importance and advantage to use visual content as part of your marketing strategy. Thinking about video strategy yet? (more…)
by Drew Franklin | Jul 18, 2014 | Ideas, Marketing
10 Interesting Stats About Visual Content
1) The brain processes visual information 60,000 times faster than the time it takes for the brain to decode text. (Tweet This Stat)
2) Visual content makes up 93% of all human communication. (Tweet This Stat) (more…)
by Drew Franklin | May 16, 2014 | Marketing
I stumbled upon this article from Hubspot earlier this week. The article reflects on the importance of good design that stimulates. Let me know what you think about the illustration below – provided by Hubspot. (more…)